The Measure of Beauty
At Estetica, we believe true beauty begins with healthy skin. Rather than chasing beauty trends, we focus on understanding and nurturing your skin’s unique needs based on clinical and scientific benchmarks. Our approach centres around promoting long-term skin health — to help your skin naturally thrive. We don’t define beauty by the latest fads; we define it by the vitality, balance, and glow that come from truly healthy skin.
Our Promise: The Synergy of Innovation and Experience
Estetica is a pioneering force in cosmetic science, recognised for its active collaborations with world-class scientists and medical institutions, including the only joint laboratory with Singapore’s prestigious A*STAR research institutes.
Since its inception in 1980, Estetica has remained committed to scientific innovation, investing deeply in the research behind every product and treatment. Many of our formulations are powered by Nobel Prize-winning research and developed in collaboration with leading scientists and global research institutions. Regularly featured in both local and international media, Estetica continues to set the standard in skincare technology and innovation.
Our Story:
Born into a large family and shaped by humble beginnings, our founder, Maggie Png, developed a sharp eye for opportunity and a natural talent for business from an early age. Despite limited access to formal education, she possessed an unwavering determination to rise above her circumstances and build a meaningful legacy.
Inspired by the elegance of European high fashion and the rise of international beauty houses in the 1960s and 70s, Maggie cultivated a deep passion for beauty. This passion sparked a relentless pursuit of the most advanced technologies and techniques from around the world — a pursuit that would ultimately reshape the local beauty landscape.
In 1980, Estetica was founded. A brand rooted in innovation, quality, and care. Under Maggie’s visionary leadership, Estetica has grown into one of Singapore’s most trusted names in beauty, dedicated to delivering cutting-edge skincare and transformative treatments to generations of clients.